Absolut’s new ad campaign: Celebrating “eight-inch member measurements”
When you think Absolut, think reconquista…and now “eight-inch member measurements.” I thought this was a spoof when I first read it. It’s not:
In an ABSOLUT World All Men Are Created ‘Equal’ and Gay Marriage Is a Celebrated Reality
Monday April 7, 9:00 am ET
World’s Most Iconic Vodka Unveils First-Ever Gay and Lesbian Creative as Part of its ‘In An ABSOLUT World’ CampaignNEW YORK, April 7, 2008 /PRNewswire/ — With its tongue planted firmly in its cheek, ABSOLUT® VODKA, the world’s most iconic vodka, unveils its first-ever LGBT-specific creative stemming from its ‘In An ABSOLUT World’ campaign. Embracing both the humorous and socially conscious, ABSOLUT challenges the status quo by presenting a bold and optimistic worldview that speaks directly to gay men and women. The campaign visually answers the questions “what if everything in the world were approached with the same ideals that ABSOLUT approaches vodka?”
The brand’s two new, daring print ad executions include: “Ruler,” a humorous look at gay men and their fascination with perfect, eight-inch “member” measurements, while “Stadium” engages on the issue of gay marriage when one half of a gay couple “pops” the question during a sports outing.
More from your friend, Absolut tool Jeffrey Moran:
“As a long-time supporter of the gay and lesbian community, we acknowledge that you can’t simply speak to gay men and lesbians as consumers, but instead need to make real connections to their lives which we believe we are achieving with our new creative executions,” said Jeffrey Moran, ABSOLUT® spokesperson. “As a company, we respect gay men and lesbians not simply in advertising messages, but behind the scenes as well. We’re not gay-washing here.”
After watching the far Left politicization of liquor advertising play out, you do feel like you need a drink.
***
Commenter cpodug: “What is it with these advertising agencies today? It used to be that they were trying to sell their client’s goods. Now, all they seem to be about is ‘being an agent for change.’ And they have their clients so buffaloed that they accept this BS as real ‘brand enhancement.’”
***
Related: The Absolut ad article is now the most e-mailed item at Yahoo! News, with more than 6,000 users e-mailing it out.
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They also own stoli too. Maybe they’re secertly phasing out Absolut?
I heard of the Bell & Weinstein study in the mid-90s. I think it was 20/20 doing a story on the impact of AIDS on the “free love” lifestyle of gay men. It was used as a contrast between the number of partners the average gay man had before AIDS (’78 or ‘79) and how many they had 20 years later. It was done in San Francisco so I would assume the numbers were probably higher than average for the rest of the country. Still, IIRC it was a factor of at least 7 or 8, so publius’ figure of 500 partners could be right.
Supposing that’s true, does that say something about the sexual permissiveness of gay men, or men in general. I know there are plenty of men who would say that they would love to have 500 partners. One would think that if it’s a homosexual thing, that women would have a similar number of partners, but I know of no data suggesting that number to be that high (of course, let it be said that I’m not of encycopedia of homoesexual facts and figres). Hence, supposing the number is true, which I doubt, I don’t think you can draw the conclusion that it’s the homosexuality that’s thecause and not the “maleness” that’s the cause. But I digress.
You are dishonest when you misquote me. Until you clean up your act, you’ll have no credibility when you criticize someone else.
When you become a man, you’ll realize that name-calling is juvenile.
Wikipedia…“Nah, nah, nah, nah, nah…we can’t hear you!”
I think you’ve gotten in reverse. In this case, your factor loading would decrease the number of parterns, since it’s the proposistion is that men in San Fran have more partners, being a gay haven. Hence, in computing averages you’d adjust for this by lowering the average using factor loading, not increase the average. Unless of course you assume that gay males in San Fran have less sex than their counterparts in other cities, in which case you’d increase the factor load.
All I know is the ad doesn’t interest me at all. Call me when they mention “Twelve-inch members.”
Or how ’bout…”Clam Diggers”, a humorous look at lesbians and their fascination with seafood.
Yeah, that’ll sell some booze.
Remember Smirnoff’s, “It takes your breath away” ads? Even advertising had it’s “good old days.”
Just a final point from me, the 500 average different sexual partners is not my number but the number from a couple of cited studies. I would also point out that something like 25% of all homosexual men have over 1000 different sexual partners during their lifetime. One study notes that homosexuals have anywhere between 55 to over 100 different sexual partners per year.
By the way, San Francisco is no longer alone in gay statistics anymore. Virtually every large city now has a sizable and open gay population with lots of gay pride parades and gay events. San Fran just was the original collector of gayness.
Correction: That should be 25 to over 100 different sexual partners per year. I wonder if Absolut has any idea of these numbers or even cares. And doesn’t socially conscious organizations have a responsibility to do more than care — like, maybe they should actually know what they pretend to care about.
OK, I am taking an independent poll…
The biggest threat to America is:
A. Illegal immigration/Absolute vodka
B. Gays/Absolute vodka
C. Al Qaeda/Absolute vodka
D. lgm
Please vote only once.
Can I write in publius and his ilk?
Yes… so that’s publius/Absolute vodka, one vote…
C
E) Congress.
F) Gay al Qaeda members who drink Absolut. And LGM.
Wait…is LGM here legally?
That should be 25 to over 100 different sexual partners per year.
Sorry AJ, that’s Congress/Absolute vodka… pls try again.
brilliant! by the way… why didn’t I think of that?
Insomniac…no lgm is illegal.
And I propose that any vote Rusty makes be disregarded as he is a resident of DC.
Pushing Our Moral Envelope Till We Burst
“ABSOLUT® spokesperson”
so are they unsure as to Jeffrey Moran’s gender? If he is male shouldn’t they use spokesman? the only times I see spokesperson used is when it is used to refer to a woman. so what is Moran’s gender? ”;-)
OT- Gotta say, this made me laugh out loud.
Unfortunately this comment strikes a little close to me as just last week I was reminiscing about how much I miss a gay friend who died from AIDS a little over 10 years ago. When it happened I was shocked to learn that he belonged to a group of gays who thought they’d be safe having unprotected sex as long as they agreed not to have sex with anyone outside their group. Only some members of the group took the agreement less seriously than others. One guy couldn’t keep his pants zipped, had sex outside the group, got AIDS, and promptly spread it to the rest of the group before it was discovered.
Of course thats just my personal experience, its entirely anecdotal, and doesn’t prove anything about the gay population as a whole. Still it made quite an impression and it makes me wonder.
on that note I think I’ll go barf now.
Personally I think it’s a combination of both. Men are dogs. Some of us just take a lot more to get up off the porch [nod to Ron White]. In the 70’s gays were no longer repressed everywhere, especially in SF, so you had gay men having sex with as many other men as they could just becuase now they finally could without the social stigma.
BTW the number of partners went down from the late 70s to the mid 90’s. Sorry if that wasn’t clear.
If they want to challenge the status quo, why don’t they challenge illegal immigration, or gay civil unions? I’ll bet a lot more people would buy their product.
It appears the trolls have really hijacked this thread. Pernod-Ricard hits rock bottom with the American consumer and keeps digging. Film at 11!
The whole issue I have with these ad agencies is their lame attempt to link ALCOHOL to these “important issues of our time.” Get over yourselves already. You sell a product that many people drink to excess and then barf up four hours later. I don’t see how that is changing the world. As much as I’m enjoying the conversation here, I think I’m done talking about Absolut. They have accomplished what they set out to do – get as many hits on their website as possible. Because any publicity is good publicity. I certainly won’t be drinking it (never did anyway).
Answer: D.
Why: Teaching credentials are a the legal license to commit treason.
is the right in the pocket of Absolut? By constantly discussing the “outrageous” stuff in their ads, it just generates more publicity. Does no one remember the Simpsons episode where the company mascots come to life- the only way to defeat them is to ignore them
When the facts are hidden by a storm of emotional diatribe, then everyone loses. The comment about a supposedly closed homosexual group that all got AIDS is one of the reasons for me posting various website addresses that provide information on the negative attributes of homosexual sex. I have seen suicides, children suffer, families torn apart, and just plain perversity in the name of homosexual tolerance.
I have seen these in the heterosexual community too.
I wish I could write that I’ve seen something in the homosexual community, but I haven’t. All I’ve seen are two communities that are basically the exact same.
And of course I’ve some intellectual dishonesty today too.
If you think your “statistics” aren’t anything but bogus, I’m sorry. There’s obviously nothing I can do to convince you otherwise. I just hope you stop deluding yourself into believing things that serve as an excuse to hate a perfectly normal group of people.
And I’m not using “political correctness” as some kind of shield. I’m perfectly aware that homosexuals men have higher HIV rates. That doesn’t make homosexuality inherently dangerous or perverted.
Next time you’re in DC I’ll take you to my favorite gay bar. You’ll notice that it’s really not that different from any other bar. People aren’t trying to sleep with Partner 500. It’s just a bunch of guys getting a drink after a day at the office.
I’ll even buy you a drink with absolutely no Absolut in it.
rusty… re: I’m perfectly aware that homosexuals men have higher HIV rates. That doesn’t make homosexuality inherently dangerous or perverted.
Uhhh perverted, well that is up to you…(I am not here to judge) inherently dangerous… LOL you said it yourself. Wear your seat belt & cut down on the fried food too…
Yes, because as we all know that the best way to respect someone is to typify them as having a single-minded focus on the “perfect wang”. Nice.
I remember when I was about 14 or so someone telling me what a “homosexual” was. I said at the time, “you have got to be kidding me”. I’m 64 now and I still feel the same way even through all the attemps to mainstream homosexuality. I guess I’m just to set in my ways to change my thinking, (thankfully).
There they go again, confusing inches and centimeters.
Yes, yes it does. Fifteen years ago a homosexual male had a life span of 48 years vs 70+ for hetrosexuals. I don’t know what the current stat is, probably a little better. Aids (I don’t brook that HIV positive nonsense) hepatitis B, and rectal cancer from HPV are huge killers in the gay male world. One would have to be Absolutly intentionally obtuse not to see that the two “lifestyles” are vastly different from a medical perspective.
And stop putting words in Publis mouth. I have not read where he bashes gays or states he hates them.
I could point you to any number of parks here in Phoenix where men go to have anonymous sex. So yes from my observations and interviews with patients a small subset of men really are dogs.
As for the advertisment I find it disgusting on several levels.
Bob, I hear you, and as I told rusty I am not here to judge… well maybe yes,
I judge that Absolute vodka’s ads are offensive… as Bubba said, I feel your pain. THEY will offer many distractions… please stay focused!
If I ever get drunk, I guarantee that it will not be from drinking Absolut. This brand and the people promoting it seem to be the embodiment of evil in the free market.
Piss on Absolut and their swedish piss water. They are finished in my book. Tito’s Handmade from Austin, Texas is much better!
ohhh dear. Me thinks they doth protest too much…oy!
Ummm… I didn’t cite the NAMBLA website, someone else did that I quoted. Might want to read more carefully.
As for the number of sex partners the average gay man has, I suspect that it has gone down quite a bit since the 80’s.
I don’t really condone the gay lifestyle, but I’m also not one to judge or condemn. Life is short, take love where you find it.
“Vengeance is Mine, sayeth the Lord”
“Judge not lest ye be judged”
Just another reason to lengthen the boycott (no pun intended).
Hopefully, Wildmon and the AFA and FOX will pick up on this again. I really wanna hit the wallets of these guys.
From tanksoldier: As for the number of sex partners the average gay man has, I suspect that it has gone down quite a bit since the 80’s.
—————————————
Tank, I really wish this were true. However the latest study I have seen, yes there is that cursed word “study” again, indicates an increase in the gay population and a revisiting of the homosexual behaviors of the 70s and 80s. Apparently it is now daring and macho to have homosexual sex with an HIV or AIDS infected homosexual or to have anonymous homosexual sex with some homosexual of unknown health. Sort of Russian roulette with that perfect Absolut member.
In one other notable statistic, the 2.3% of the general population that is homosexual has had an effect on the national population. The latest studies now indicate that the homosexual population may be approaching 4% of the national population. This should be no surprise as homosexual behavior is being touted as “cool” – give it a try you might like it. The kids have been dumbed down as to the destructive effects of homosexuality and the national population is consistently ignored or called bigoted when they protest. (kindergarden kids are now treated to the homosexual lifestyle and the schools try to hide the fact by telling them not to talk to mommy and daddy. It’s just our secret. Of course, some kids trust their parents and protests erupt.)
As with Absolut, McDonald’s has entered the culture war on the side of homosexuality. I believe that organizations who are pushing social consciousness are really pushing anti-social messages, and the Absolut situation is just plain too obvious to ignore. The McDonald’s situation is worse, however, because the ultimate focus is little children who don’t even have a clue what sex is other than they look physically different than their brother or sister.
I guess Absolut can still sponsor the Folsom Street Fair. Plenty of eight inch members on display there for men so see, inhale, or to be penetrated with.
Does this mean that if I have an 8 “member” I’m gay?
Tank,
I apologize. You of course were just citing plublius, who of course is the real expert.
And for those of you (Rusty, et.al.) who might doubt this because it’s coming from Publius, I would simply refer you to the practice on college campusus among young women known as L.U.G. – Lesbian Until Graduation.
I too can find some fault with some of the studies that Publius links to, but not everything he says should be dismissed out of hand simply because you consider him to be some kind of “Christian Nutjob”. Yes he makes some statements and assertions that result from misinformation, but he has also made some valid points.
Kind of like Rusty.
At least they are both more rational than lgm.
AIDS, Hep B, and cervical cancer from HPV are huge killers in the heterosexual world.
Obviously promiscuous sex is dangerous no matter what. Homosexuals on societal fringes were forced to resort to it because they were unable to live an out and open life.
Is there any doubt that if Senator Craig was able to have a same-sex partner that he wouldn’t have to look for anonymous sex in an airport?
The more accepting people are of homosexuality, the “healthier” it becomes. The dangers surrounding homosexuality aren’t because of homosexuality, but because of the stigma that many, including “down low” or closeted gays, bestow upon it.
Governmentdrone, the problem with Publius isn’t that he’s a “Christian nutjob.” I don’t know the man and can’t speak about his faith.
My problem is that he’s touting bogus studies. Studies that are so ridiculously and obviously flawed that no objective news source would ever mention them. All cherry-picked to support his ideas on what homosexuality is like. Ideas that make it perfectly clear that he doesn’t know many homosexuals.
On April 9th, 2008 at 9:12 am, governmentdrone (150) said:
I agree. It is entirely possible to support homosexuals, as our brothers and sisters in Christ, without supporting or condoning homosexuality.
I thought we’d be done arguing with Rusty by now. There’s really only so much you can say to a man who defecates in a public park and marks it on a map.
Can we get back to the Absolut boycott? I, for one, took the bottle of Absolut Mandarin sitting in the freezer and poured it down the drain. It’s crappy vodka anyway.
I thought the point of an ad campaign was to attract customers – not repel them!
Who at Absolut signed off on this offensive “Absolut World” campaign anyway, Mark Penn?
McMahon and Tate would not approve.
On the lighter side, MM has made the headlines on Fark.com
They’re marketing, that’s all. Budweiser, Volkswagen, American Airlines… they’ve all produced adverts aimed at the gay market. It’s nothing new. Abercrombie & Fitch have directed their entire marketing campaign at teh gayz for over a decade now. I’d hardly call them an agent for change.
If you’re trying to be snarky you’ve succeeded. Let me see if I got this straight:
1. When liberals criticize or question something it’s “critical analysis.”
2. When conservatives/anyone else criticize or question something, it’s “disproportional outrage?”
And some folks get their “serious news” from Comedy Central, too.
The closer I get to the truth, the more emotional the response. Since Rusty et al can’t cite anything refuting the studies noted, they resort to the time honored approach of shooting the messenger. This is cowardly.
I would like Rusty to find a study that actually provides factual refutation of the noted studies rather than “I don’t believe it so it must not be so” claims. So far, he has been mute when it comes to studies, statistics, analysis, facts, logic and even common sense. In my book, that makes him the classic liberal.
Well I’ll do Rusty’s “homework” [Although technically, it's yours. Didn't anyone teach you about verifying your sources?].
1] First, the links. One from Exodus, of “ex-gay movement” fame. The second from the “International Organization of Heterosexual Rights.” Hmmm, certainly no reason to question their credibility on the subject. Since, you know, Christians never lie [Well, except for this guy].
2] Second, the
studiesstudy they cite. They both refer to the same study from 1978 [Bell, A. and Weinberg, M. Homosexualities: a Study of Diversity Among Men and Women. New York: Simon & Schuster, 1978.]. Not exactly “study after study for the past 3 or 4 decades.” Just one. From 3 decades ago.Anyway, here’s an interpretation of that very same study, from a different perspective:
“The culminating study from this era was Alan Bell and Martin Weinberg’s Homosexualities: A Study of Diversity Among Men and Women (1978), which revealed the tremendous range of behaviors, lifestyles, and attitudes evident in gay men and lesbians. One of the more influential findings was that psychological problems were no more prevalent among homosexual men and women than in the population as a whole.”
Guess the interpretation depends on what you want to prove. Oh, and did I mention it’s 30 years old?
Here’s an article from TIME from a few years ago that cites a few studies that are less than 30 years old. Question: “Are gay relationships different?” Answer: Yes, but probably not for the reasons you think.
What’s next? Gay Tequila with an eight-inch “worm” floating at the bottom of the bottle?
Ick!
I’m Confused… If in an Absolut-ly perfect world men would all have 8-inch members… wouldn’t that be a downgrade for many of us? Nothing Absolut-ly perfect about that at all. Must be written by some ad-guy who is lacking in his qualifications.
Drink Shy- it’s American and not in favor of the reconquest of the west for Mexico.