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For New WH Press Secretary, Herding Media Back Into Obama’s Lap is Job 1

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By Doug Powers  •  January 29, 2011 05:32 PM

**Written by Doug Powers

Jay Carney, as you know, was **Time Magazine’s Washington bureau chief who is now charged with making President Obama look good in the press.

**The “Redundancy of the Day” is brought to you by Beltone hearing aids — to avoid having to repeat yourself, lend your loved one’s ear to Beltone!

Remember the re-set button Hillary gave to the Russians? Carney’s challenge is to give a similar one to the White House Press Corps. It seems that in the past couple of years, some in the media have strayed and actually started reporting what’s going on.

Time for a “come to Obama” meeting:

President Obama’s decision to tap Jay Carney as his new press secretary completes a series of White House personnel changes meant to mend dysfunctional relationships.

If new chief of staff Bill Daley was brought on to repair Obama’s relationship with business, then Carney’s appointment is designed to continue a charm offensive unleashed on the White House press corps shortly before the midterms.

The thinking inside the West Wing is that Carney, a longtime reporter and bureau chief for Time magazine who knows what it’s like to be a reporter, will smooth over relations with network executives and editorial page editors in addition to daily reporters at the White House.

Carney shouldn’t have much difficulty delivering the re-set button to anybody at ABC News. He’s married to Claire Shipman, ABC’s senior national correspondent on Good Morning America. Maybe another low-rated infomercial is in the works.

Carney’s “charm offensive” is expected to provide a stimulus to the Whitman’s Sampler company and save or create dozens of jobs delivering FTD Talk-Me-Up bouquets to media outlets all around the nation. Secretly distributing some of the same Hope & Change rufies that Chris Matthews slips himself on an almost nightly basis couldn’t hurt either.

**Written by Doug Powers

Twitter @ThePowersThatBe

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