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Forthcoming ad featuring Samuel L. Jackson: Wake the f–k up, vote for Obama

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By Doug Powers  •  September 14, 2012 03:23 PM

**Written by Doug Powers

Politics 101: If presenting voters with a performance and results-based argument for your candidate’s re-election isn’t an option, try swearing at them:

They picked the perfect actor for a political ad loaded with f-bombs.

Samuel L. Jackson will film a provocative spot supporting President Obama’s re-election bid as early as tomorrow — telling voters to “Wake the f–k up, Vote for Obama.”

The ad is a riff on Jackson’s viral video “Go the F–k to Sleep,” where he narrates a children’s book written by Adam Mansbach.

It’s paid for by the Jewish Council for Education and Research Super PAC — which earlier this summer aired an ad of comedian Sarah Silverman offering “free lesbian sex” to billionaire Sheldon Adelson if he stopped supporting GOP nominee Mitt Romney.

Wrong approach. If Obama’s in trouble in this election, it’s because people are waking the f–k up. Instead of “wake the f–k up,” Jackson’s ad should take a page from that book and advise voters to “go the f–k back to sleep.”

(h/t JWF)

**Written by Doug Powers

Twitter @ThePowersThatBe

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Categories: 2012 Campaign, Campaign finance, Politicians

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